The Gainesville-based Georgia Mountains YMCA Monday announced the appointment of Christian E. Mims as the organization’s inaugural Vice President of Marketing and Communications.
This new leadership position underscores the YMCA’s commitment to advancing its mission of strengthening community through programs that promote healthy living, youth development, and social responsibility, according to the announcement.
“Mims brings a wealth of experience to this role, with an impressive background in
marketing, branding, and communications strategy,” the release says. Her proven track record of fostering
community engagement and building impactful campaigns aligns seamlessly with the
YMCA’s mission to nurture the spirit, mind, and body of individuals across Northeast
Georgia.”
“Christian’s vision and expertise will be instrumental in shaping our brand and extending
our reach to more families in the region,” said Lane Walberg, President and CEO of the
Georgia Mountains YMCA. “This strategic role is key to amplifying our impact and furthering
our commitment to serving as a hub for personal growth and community collaboration.”